PGE President & CEO Jim Piro explains why PGE plants trees

Jim Piro, President & CEO of PGE, tells why PGE plants trees with Friends of TreesFriends of Trees has been honored to partner with Portland General Electric during our decades-long history in the Portland metro area.

PGE staff members were involved in the first plantings Friends of Trees organized 21 years ago, and PGE was the lead sponsor of our 1996-2001 Seed the Future campaign, which resulted in more than 157,000 new trees and shrubs in our region.

In today’s Oregonian, PGE President and CEO Jim Piro describes why PGE plants trees:

“We plant trees because it’s good for the environment. In addition, by planting the right type of tree in the right place, we can help prevent tree-related power outages, which helps to ensure safe, reliable power for our customers.”

PGE is sponsoring five plantings during Friends of Trees’ 2010-11 planting season. Four are still ahead: our January 15 planting in the Lents and Powellhurst-Gilbert neighborhoods; our January 29 planting in the Arbor Lodge and Overlook neighborhoods; our Green Space Initiative planting on February 19; and our March 5 planting in the Montavilla and Mt. Tabor neighborhoods. See our calendar to learn more about these and other upcoming plantings.

PGE and Friends of Trees work hard to plant the right tree in the right place. This approach informs the tree selections we offer for each planting strip.

Learn about the good things that grow on trees, and find your tree at our online store.

–TR

Friends of Trees is grateful to The Oregonian for sponsoring our Why We Plant Trees ad series.