Starbucks campaign saves trees with free Joe

Who wants a free cup of Starbucks coffee today?

A new national campaign from Starbucks asks customers to bring reusable mugs into their stores today to receive a free house coffee.

The online advertisement, appearing now on the front page of The New York Times, touts the tag line “One person can save trees, together we can save forests.”

What does your coffee cup look like?

–Toshio Suzuki